# Leaf360

> Leaf360 is the AI Operating System for mortgage: CRM, communication intelligence, and wholesale infrastructure in one platform, run by Lia, the agentic AI for mortgage. Built by a loan originator for loan officers, mortgage teams, and wholesale lenders.

Leaf360 replaces the cobbled stack most loan officers run today: a CRM, an email tool, a texting tool, marketing software, compliance trackers, and spreadsheets that don't talk to each other. You speak to Lia in plain language ("run a nurture campaign for my past clients") and it builds the workflow. Foundation models provide general intelligence; Leaf360 is the mortgage-specific layer that turns it into pipeline work. Leaf360 TPO adds a wholesale layer where brokers find, apply to, and stay credentialed with wholesale lenders.

## Product

- [Home](https://www.leaf360.com/): What Leaf360 OS is and who runs on it. One system from lead to close.
- [Why Leaf360](https://www.leaf360.com/why-leaf360): Why teams move off legacy mortgage CRMs: speed, one login, and an AI that builds workflows from plain language.
- [Get Started](https://www.leaf360.com/get-started): How to join Leaf360.
- [The FUB Experience](https://www.leaf360.com/fub-experience): Leaf360 for teams coming from Follow Up Boss.
- [AIME Member Offer](https://www.leaf360.com/aime): Welcome offer for AIME broker members.

## Who It's For

- [CRM for Loan Officers](https://www.leaf360.com/loan-officers): AI-native CRM for solo LOs and small teams. Tell Lia what you need in plain language and she builds the campaign and runs the follow-up. No marketing ops hire required.
- [CRM for Mortgage Brokers](https://www.leaf360.com/mortgage-brokers): Borrower follow-up plus wholesale built in. Leaf360 TPO manages lender search, applications, and renewals; two-way sync with Arive and LendingPad.
- [CRM for Company Owners and Branch Managers](https://www.leaf360.com/mortgage-company-owners): The adoption-first mortgage CRM. Useful on day one for LOs, with production visibility across every branch for leadership.
- [CRM for Retail Lenders](https://www.leaf360.com/retail-lenders): One AI-native system for retail production, without the services team enterprise platforms require. Covers retail and wholesale channels.

## Wholesale and TPO

- [Leaf360 TPO for Brokers](https://www.leaf360.com/wholesale): Find wholesale lenders, apply once, and track approvals and renewals in one place. Free for TPOs.
- [Leaf360 TPO for Wholesale Lenders](https://www.leaf360.com/for-lenders): Free lender profiles plus credentialing, compliance monitoring, and renewal workflows.
- [Wholesale Lender Directory](https://www.leaf360.com/leaf360-tpo): Browse wholesale mortgage lenders by state, products, and programs.
- [Affiliates](https://www.leaf360.com/affiliates): The Leaf360 affiliate program.

## Integrations

- [Integrations](https://www.leaf360.com/#integrations): Two-way sync with LOS, CRM, and communication tools, including Arive and Follow Up Boss.
- [Arive Integration](https://www.leaf360.com/integrations/arive): Two-way sync between the Arive LOS and Leaf360.

## Docs and Support

- [Zoom Integration](https://www.leaf360.com/docs/zoom-integration): How the Leaf360 Zoom integration works.
- [Zoom Configuration](https://www.leaf360.com/docs/zoom-configuration): Setting up Zoom with Leaf360.
- [Support](https://www.leaf360.com/support): Help with Leaf360 and integrations.

## Legal

- [Privacy Policy](https://www.leaf360.com/privacy): How Leaf 360 Inc. collects, uses, and protects information.
- [Terms and Conditions](https://www.leaf360.com/terms): Terms of service for Leaf360.